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Major AI companies are increasingly focusing on humanoid robots as the next frontier of artificial intelligence. The shift is drawing investments from Nvidia, OpenAI, Tesla, Meta, and a growing group of robotics startups seeking to bring AI into the physical world.
OpenAI has launched a dedicated robotics division focused on building humanoid robots for infrastructure projects and future consumer use. The move expands the company’s ambitions beyond software and places it in direct competition with Tesla’s Optimus program.
Elon Musk revealed Digital Optimus, a joint Tesla–xAI AI agent project powered by Grok and Tesla hardware. The announcement deepens links between the companies amid ongoing shareholder litigation.