Italy Tops 2026 Travel Demand as AI Shapes Planning
Italy ranks as the top travel destination for 2026, while AI tools are increasingly influencing how trips are planned, according to a global travel survey.
Italy ranks as the top travel destination for 2026, while AI tools are increasingly influencing how trips are planned, according to a global travel survey.
Navan introduced Edge, an AI-powered travel assistant that plans, books, and manages business trips through a conversational interface using data from millions of bookings.
RateGain merges Adara and Sojern under the Sojern brand to form a unified AI-powered travel intent and media activation platform serving global hospitality brands.
Burger King is testing an AI-powered headset system called Patty, designed to monitor operations, assist employees, and track service patterns in real time.
Amadeus has acquired AI-powered corporate booking platform SkyLink to strengthen its conversational automation capabilities in business travel. The move reflects intensifying competition among travel technology providers.
Expedia is using generative AI and conversational agents to enhance trip planning, streamline operations, and maintain its competitive edge as travel discovery shifts to AI-native tools.
Accor has integrated its ALL Accor booking and loyalty experience directly into ChatGPT, enabling AI-driven hotel discovery and trip planning. The launch expands Accor’s digital reach.
Sabre says the travel industry’s shift toward agentic AI will only succeed if trust and security are built into autonomous systems from the ground up.
Africa-based travel technology company Tripesa has launched Roamio, an AI-powered travel marketplace designed to connect travellers with local experts through intent-driven trip planning.
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