Target to Test Contextual Ads in ChatGPT
Target is piloting contextual advertising in ChatGPT through its Roundel network, serving clearly labeled product ads alongside AI responses while maintaining user trust.
Target is piloting contextual advertising in ChatGPT through its Roundel network, serving clearly labeled product ads alongside AI responses while maintaining user trust.
Target is deepening its partnership with OpenAI through a new ChatGPT shopping app and broader enterprise use of frontier models to streamline operations and improve guest experiences.